Netflix Launches Vertical Video Feed: What You Need to Know

lip is quite similar to what you’ll see in a TikTok video or an Instagram Reel, including buttons for sharing the clip and adding the movie or show featured in the clip to your watchlist.

To start, the Clips feed will only feature shows and movies; down the line, Netflix says it will add clips from its growing library of podcasts and live events to the Clips feed. Netflix also plans to add a Collections tab to Clips so you can watch clips themed around topics like comedy or reality TV.

The Home tab is getting some changes, too. Netflix’s New & Hot section, which was previously a dedicated tab on the bottom navigation bar, will now be accessible as one of a few categories that will appear at the top of Home.

“Our vision is to make our mobile experience as entertaining as what you watch, delivering increasingly personalized, immersive experiences for any mood or moment,” chief product and technology officer Elizabeth Stone says in a statement. “This is just the beginning.”