Paramount+ UFC 324 Reaches Over Seven Million Homes in U.S. & Latin America

The most recent UFC event, UFC 324, hosted on Paramount+ has been a major hit! The streamer just revealed some incredible viewership numbers. This event marked the beginning of the UFC’s seven-year deal with Paramount+, which is valued at a whopping $7.7 billion.

Data from Adobe Analytics and Paramount’s own analytics shows that nearly five million streaming views and over seven million households tuned in from the U.S. and Latin America. During the main card at 9 p.m. ET, headlined by the interim lightweight title fight between Justin Gaethje and Paddy Pimblett, there were an average of 4.96 million viewers per minute. The peak for concurrent streams hit 5.93 million viewers!

The post-event press release highlights that UFC 324 on Paramount+ reached more homes than any other live UFC event in nearly a decade, including linear, broadcast, and streaming platforms. Paramount+ is set to air their next UFC numbered event, UFC 325, this Saturday from Sydney, Australia. The event will feature a featherweight title defense by Alexander Volkanovski against Diego Lopes.

If you’re interested in a detailed review of UFC 324, don’t miss out on POST Wrestling’s review with Jack Wannan & Eric Marcotte, available on the POST Wrestling Café. The future is looking bright for UFC on Paramount+!