Explained: Drishyam 3 Prime Video Rights and Implications for Producers

3, Amazon Prime Video has secured the exclusive digital rights, including SVOD, TVOD, AVOD, FVOD, and EST rights. This means that they are the sole owner of these rights, and Aashirvad Cinemas, the production house, cannot sell or license the film to any other party without Prime Video’s permission.

If you’re unfamiliar with these terms, let me break them down for you:

SVOD, or Subscription Video on Demand, is where users pay a monthly or yearly fee to access a library of content.
TVOD, or Transactional Video on Demand, requires users to pay per movie, even if they have a subscription.
AVOD, or Ad-supported Video on Demand, means that users might have to watch ads during the film.
FVOD, or Free Video on Demand, allows users to watch content without any subscription fee.
EST, or Electronic Sell-Through, lets users buy a movie for permanent digital ownership.

Drishyam 3, the upcoming Malayalam film starring Mohanlal and directed by Jeethu Joseph, is set to release worldwide on May 21, which is also Mohanlal’s birthday. Produced by Antony Perumbavoor under Aashirvad Cinemas, this film is the final installment in the popular Drishyam franchise.

Given the film’s anticipation and the legal notice issued by Amazon Prime Video regarding its exclusive digital rights, the release and distribution of Drishyam 3 will be closely watched by fans and industry insiders alike. It’s clear that Prime Video is serious about protecting their investment and ensuring that they have full control over how the film is distributed digitally.