Paramount+ Partners with Arsenal for Global Expansion

Paramount+ has exciting news for all soccer and entertainment fans! They’ve just announced a groundbreaking partnership with Premier League club Arsenal based in London. This collaboration will bring together Arsenal and Paramount’s shows in a unique way, starting with a co-branded piece called ‘For the Love of the Team,’ narrated by Arsenal legend Thierry Henry, to celebrate the partnership.

But that’s not all; Arsenal and Paramount+ will team up on social media campaigns and bring Paramount+ branding to Emirates Stadium. This means fans can look forward to seeing Paramount’s branding on big screens, matchday programs, and various stadium experiences during men’s and women’s match days. Juliet Slot, Arsenal’s chief commercial officer, expressed great excitement about welcoming Paramount+ to the Arsenal family. She mentioned how Paramount’s expertise, creativity, and investment will enhance the club’s ability to offer incredible experiences to supporters and compete for major trophies.

Throughout the 2025-26 season, fans can expect more exciting collaborations coinciding with Paramount+ premieres, including the star-studded Landman featuring Billy Bob Thornton, Demi Moore, and Sam Elliot, and Guy Richie’s Mobland with Tom Hardy, Dame Helen Mirren, and Pierce Brosnan.

An exclusive content piece tied to the release of Landman will feature Arsenal players Eberechi Eze, William Saliba, and Gabi Martinelli in a conversation with social media influencer Sharky. This is just the beginning; fans can also look forward to collaborations with more men’s and women’s first-team players in the future.

Marco Nobili, executive vice president and international general manager of Paramount+, is thrilled about this unique partnership. He highlighted how popular shows like SpongeBob, South Park, Landman, and Yellowstone will bring drama, comedy, and unforgettable moments to both the soccer field and beyond. This collaboration promises to celebrate teamwork, elevate the game, and connect supporters in new and exciting ways.

Exciting times lie ahead for both Paramount+ and Arsenal fans as this partnership unfolds, offering a perfect blend of sports and entertainment like never before.