Disney+ to Soften Content Warnings on Older Movies as Part of DEI Strategy Shift

l environment for our employees and guests is core to our company culture and our business,” Sonia Coleman wrote in a memo. “Our values guide our actions and how we treat each other.” The move to update content warnings on older movies like “Dumbo” and “Peter Pan” is part of Disney’s new approach to diversity, equity, and inclusion.

Originally, Disney included auto-play content advisory disclaimers before certain older films on Disney+ to let viewers know about any stereotypes or negative depictions in the movie. However, the company is now adjusting these warnings to read, “This program is presented as originally created and may contain stereotypes or negative depictions.” This change aligns with a content warning Disney first introduced in 2019.

In addition to updating content warnings, Disney is making changes to its diversity, equity, and inclusion strategy. Chief Human Resources Officer Sonia Coleman outlined these changes in a letter, including replacing the “Diversity & Inclusion” performance factor with a new “Talent Strategy” focused on how values drive business success. The company is also rebranding its DEI efforts, eliminating the Reimagine Tomorrow initiative, and updating its website to showcase stories and talent from underrepresented communities.

Overall, Disney’s goal is to create a more inclusive and respectful environment for its employees and guests, emphasizing values like integrity, creativity, collaboration, community, and inclusion. The adjustments to content warnings and DEI initiatives reflect the company’s commitment to evolving and prioritizing diversity and inclusion in all aspects of its business.