Disney Direct-to-Consumer Revenues Up 39% With 12.4 Million New Disney+ and Hulu Subscribers

Disney’s direct-to-consumer business segment finished fiscal 2025 with impressive results! Operating income rose by 39% to $352 million in the fourth quarter, ending on Sept. 27, with revenue hitting $6.24 billion. Comparing this to the same quarter last year, operating income was $253 million, and revenue was $5.8 billion.

For the entire fiscal year, the segment brought in $1.3 billion in operating income from revenue of $24.6 billion, a significant increase from the $100 million operating income generated the previous year from $22.7 billion in revenue.

This fantastic revenue uptick was fueled by various factors, such as higher subscription pricing, an uptick in subscribers, and the launch of the Star India subscription service.

An impressive 12.4 million new subscribers were added across Disney+ and Hulu, including 3.8 million paid Disney+ subs, bringing the total global subscriber count to 131.6 million. North America alone saw an addition of 1.5 million subs, reaching a total of 59.3 million by the end of the quarter, up from 57.8 million in the previous quarter.

Exclusive content like FX’s “Alien: Earth” and the live-action “Lilo & Stitch” remake significantly contributed to subscriber growth. “Lilo & Stitch” garnered 14.3 million views in its initial five days and earned over $1 billion at the global box office.

Despite facing challenges like the Jimmy Kimmel suspension, Hulu gained a net 8.6 million new subscribers, thanks in part to a new deal with Charter Communications, reaching 59.7 million subs. Hulu + Live TV added 100,000 subscribers, closing the period at 4.4 million subs.

Disney CEO Bob Iger expressed the company’s progress in the direct-to-consumer space, asserting that Disney+ is evolving into a comprehensive platform for all things Disney. The service is slated for significant updates for enhanced user interaction, with Disney aiming to engage fans worldwide more effectively through AI-driven personalizations on Disney+.

The future looks bright for the Disney direct-to-consumer portfolio, with continued growth and innovation set to define the upcoming fiscal year.