Netflix Effect: How Streaming Giant Has Boosted Global Economy by $325 Billion

In January 2016, Netflix made a big splash by expanding its services to an additional 130 countries and territories, bringing its reach to more than 190 locations practically overnight. Now, the streaming giant is sharing just how it has shaped the global economy and cultural landscape in the decade since.

According to Netflix, in the past ten years, the company has invested a whopping $135 billion in producing films and series. The impact of these productions has allegedly contributed over $325 billion to the global economy. In the process, Netflix claims to have created more than 425,000 jobs along with opportunities for over 700,000 extras and day workers.

To showcase its significant influence globally, Netflix has launched a new interactive site called “The Netflix Effect” at thenetflixeffect.com. Co-CEO Ted Sarandos described it as a deep dive into the economic, cultural, and social impact of Netflix content, illustrating how it ripples through economies, industries, and everyday life, week after week.

It’s important to keep in mind that all these impressive numbers and figures are coming straight from Netflix itself. So, while it’s exciting to see the impact a streaming service can have on the world, take it all with a grain of salt as you explore “The Netflix Effect” for yourself.