Live Streaming Frequency for Global ‘Next Verse’ Event by Tony Robbins Network
Frequency, a cloud-native engine that powers various streaming TV channels, recently hosted a live event on the Tony Robbins Network to showcase ‘The Next Verse,’ an initiative supporting Tony Robbins’ 100 Billion Meals Challenge. The event featured performances by global artists like Janet Jackson, will.i.am, and Pitbull, blending in-person shows with a massive Zoom gathering. The event was captured live and then streamed during primetime on the Tony Robbins Network using Frequency Studio Live. Leveraging Frequency’s cloud-native live and playout capabilities, Frequency Managed Channel Services broadcasted the event on popular FAST platforms like Roku, Amazon, Samsung TV Plus, and Pluto, ensuring reliable and precise execution.
Blair Harrison, Frequency’s founder-CEO, expressed his excitement about collaborating with the Tony Robbins Network to bring premium live programming to FAST audiences. By combining top-notch capture quality with cloud scheduling and distribution, they aim to meet viewers where they are and deliver the experience and control expected from linear broadcast. Frequency aims to simplify the production of premium live and special event programming to allow creators to focus on delivering a great experience rather than getting lost in logistics.
The Tony Robbins Network, a FAST channel supervised by Frequency’s Managed Channel Services (MCS) division, offers end-to-end support to content owners looking to launch and expand premium FAST channels. With Frequency’s cloud-native architecture and advanced live automation technology, the channel delivers both scheduled programming and event-based content to viewers.


