Chase Elliott Secures Three-Race Sponsorship Deal with Prime Video in 2026

Chase Elliott and Hendrick Motorsports are teaming up with Prime Video once again for the 2026 NASCAR Cup Series season. Prime Video sponsored Elliott for three races in 2025, and they’re back for another three-race sponsorship this year.

The 2026 Prime Video paint scheme has a darker color palette, with a black base coat on the front and back of the car. The iconic Prime Video blue is displayed in the center of the doors, with hints of NASCAR red and yellow flowing through the design.

Elliott will debut the Prime Video scheme at Talladega Superspeedway on April 26, followed by races at Texas Motor Speedway on May 3 and the All-Star Race at Dover Motor Speedway on May 17. Last year, Elliott sported the Prime Video colors at Talladega Superspeedway, North Wilkesboro Speedway, and Kansas Speedway.

In 2025, Elliott had a successful season with wins at EchoPark Speedway in Atlanta and Kansas Speedway. He finished the season ranked eighth in the NASCAR Cup Series standings. As he heads into the 2026 season, Elliott has 21 wins, 115 top-five finishes, and 190 top-10s in his NASCAR Cup Series career.

Fans are excited to see Elliott back on the track with Prime Video this season, and they’ll be rooting for him to grab a win in the iconic blue and black car. Stay tuned for more updates on Elliott’s journey in the NASCAR Cup Series.