Professor questions value of Sportsnet Premium streaming service after 30% price increase

Sportsnet dropped a surprise last week by hiking up the prices of its Premium streaming service by a whopping 30%. While some of us might be thinking twice about renewing our subscriptions, one professor suspects a bigger issue at play—mainly, Sportsnet’s failure to communicate this price increase transparently with fans. And the professor’s not alone; fans are scratching their heads at the move that leaves us all reeling with questions. Does this increased outlay match the benefits we’re getting? Have we been given enough details on why this choice was made? And can Sportsnet really step up to the plate to prove it’s worth this extra cost? As we wait for more answers, one thing’s certain—streaming sports is about to get a little pricier.