Chiefs Fan Interest Sparks Online Streaming Demand for Games
The Kansas City Chiefs are a fan favorite in the NFL, attracting a large viewership both on traditional networks and streaming services. They have become a top choice for streaming platforms that are making their mark in the sports-rights market. As a result, two of the Chiefs’ upcoming games will be streamed online for fans to enjoy.
This Friday, the Chiefs will face off against the Raiders at Arrowhead Stadium, and the game will be available for streaming on Prime Video. Additionally, on Christmas Day, fans can tune in to Netflix for a doubleheader featuring the Chiefs taking on the Steelers.
The Chiefs’ quarterback, Patrick Mahomes, tight end Travis Kelce, and head coach Andy Reid have become iconic figures in not only the franchise but the entire NFL. Their presence has helped grow the Chiefs’ brand, coinciding with the entry of streaming services into the NFL landscape.
According to Chiefs President Mark Donovan, the NFL sees an opportunity in partnering with streaming services, and for the Chiefs, this wave of success is strategic and well-timed. Two years ago, the Chiefs were the first team to appear on a streaming service when Prime Video streamed “Thursday Night Football.” Last year, the Chiefs made history again by participating in the first streamed playoff game, which they won against the Dolphins on Peacock.
This winning streak and collaboration with streaming services are a testament to the Chiefs’ growing popularity and success in the NFL. Fans can look forward to more exciting games and streaming options as the Chiefs continue to make their mark in the league.