Paramount Media Rights Agreement with Zuffa Boxing Announced

Paramount and TKO Group Holdings have made a major announcement about Zuffa Boxing that has boxing fans buzzing. The exciting news is that Paramount+ will be the exclusive home of Zuffa Boxing in the U.S., Canada, and Latin America thanks to a new long-term media rights agreement.

Zuffa Boxing, which is a professional boxing promotion formed by TKO and entertainment powerhouse Sela, boasts some big names at the helm including UFC President and CEO Dana White, HE Turki Alalshikh, Chairman of the General Entertainment Authority and President of the Saudi Boxing Federation, Sela Managing Director and CEO Dr. Rakan Alharthy, and WWE President and TKO Board Member Nick Khan.

Starting in January 2026, Paramount will stream a full lineup of Zuffa Boxing events, kicking off with 12 action-packed cards. And the good news doesn’t stop there – the number of events is set to increase in the following years. Fans can catch all the thrilling bouts on Paramount’s streaming platform Paramount+, with the possibility of some events being simulcast on CBS and other Paramount platforms.

Dana White shared his excitement about the partnership, stating, “I’m excited to bring great boxing events to a global audience. There are millions of boxing fans that will now be able to watch competitive fights with up-and-coming boxers as well as the biggest stars in the sport. Paramount will be the home for UFC and boxing fans to watch the greatest fights in combat sports.”

HE Turki Alalshikh added, “This partnership with Paramount reinforces our vision to redefine the way viewers consume boxing. More fight fans will now have access to watch some of the most exciting boxers around. We have seen the proof that the appetite is there, this is the future for live boxing coverage and will ensure the sport continues to thrive.”

Cindy Holland, Chair of Direct-to-Consumer for Paramount, a Skydance Corporation, expressed her enthusiasm for the new partnership, highlighting how it aligns with Paramount’s commitment to delivering top-notch sports content to fans. By joining forces with TKO and Zuffa Boxing, Paramount aims to offer boxing fans in the U.S., Canada, and Latin America a fantastic lineup of live events that will keep them hooked for years to come.