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In a recent update, Netflix announced that they are testing a new feature that will prevent users from sharing their login information with those outside of their households. This test is rolling out in Chile, allowing subscribers to add up to four subaccounts. Each subaccount would have its own email address and password, making it more difficult for users to share their login credentials with others.
The goal of this feature is to crack down on unauthorized password sharing and potentially increase revenue for the streaming service. By limiting the number of people who can access an account, Netflix hopes to incentivize users to sign up for their own subscription rather than relying on a shared account.
Netflix also confirmed that they are exploring additional ways to ensure that only paying customers have access to their content. This test in Chile is just the first step in implementing stricter measures to prevent password sharing in the future.
While this feature may be frustrating for some users who have been sharing accounts with family or friends, it is part of Netflix’s ongoing efforts to protect their content and intellectual property. By implementing these measures, Netflix aims to create a fairer and more secure streaming experience for all users.