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Netflix announced today that they are raising the prices for all of their subscription plans in the United States. This is the first price increase for Netflix in two years.

Starting now, the basic plan will cost $8.99 per month, up from $7.99. The standard plan will increase to $13.99 per month from $12.99, and the premium plan will now cost $17.99, up from $15.99.

According to Netflix, the price increase reflects the investment they have made in providing high-quality content for their subscribers. They have been investing heavily in original content, such as “Stranger Things” and “The Crown,” to attract more viewers and compete with other streaming services.

Existing subscribers will see the price increase reflected in their next billing cycle. New subscribers will be charged the new prices immediately.

While price increases are never popular, Netflix remains a popular choice for many viewers due to its vast library of content and user-friendly interface. The monthly cost of Netflix is still comparable to other streaming services, making it a competitive option for those looking to cut the cord on traditional cable.

If you have any questions or concerns about the price increase, you can reach out to Netflix customer service for more information.