Disney+ Alien: Earth Series Reveals Creepy Alleyway Activation

Disney+ has just unveiled a spine-chilling alleyway activation for its new series, Alien: Earth. If you’re a fan of the Alien franchise, this latest addition is sure to pique your interest. The Alien franchise has been around since 1979, captivating audiences with its thrilling sequels, prequels, and spinoffs. And now, Alien: Earth takes the extraterrestrial action to Earth itself.

From 12 pm on Thursday, 14 August until 8 pm, and then again from 8 am – 8 pm on Friday, 15 August, the public can experience this eerie alleyway on Kent Street. The activation features soundscapes from the series itself, creating an immersive and spine-chilling atmosphere. Clad in hazmat suits, the Akcelo team navigates carnivorous plants and alien paraphernalia that stretch across the brick walls.

Disney+ even went the extra mile by sending out ‘alien goo’ to content creators, inviting them to experience the activation firsthand. It’s important to note that none of the content creators attending the event are paid to be there—they’re there out of genuine interest and excitement for the series.

The goal of this activation is to draw in both die-hard fans of the franchise and curious passersby. Disney+ is working hard to engage creators and the media to reach out to Alien’s dedicated fanbase. Unlike other movie promotions that opt for open spaces, this activation intentionally creates a claustrophobic setting to mirror the series’ intense atmosphere.

In the past, Akcelo has orchestrated impressive takeovers like a Stranger Things event on Bondi Beach in 2022 and a life-sized Squid Games doll in Circular Quay in 2021. These activations bring beloved series to life in unexpected and immersive ways, adding an extra layer of excitement for fans. Get ready to step into the world of Alien: Earth in this unique and creepy alleyway activation!