Netflix Secures Rights for FIFA Women’s World Cup in Canada

Netflix has scored big by securing the rights to the FIFA Women’s World Cup in Canada for both the 2027 and 2031 tournaments. This means that fans will be able to stream every game from these exciting events right on the platform, no matter which subscription tier they’re on. Plus, Netflix is planning to offer bonus content like pre-tournament documentaries and other special features to enhance the experience.

The move comes after Netflix already snagged the rights to these tournaments in the US, showing a clear commitment to bringing women’s soccer to viewers across North America. This deal with Netflix marks the end of Bell Media’s long-standing tenure as the rightsholder for the Women’s World Cup in Canada, previously shown on TSN.

The 2027 Women’s World Cup is set to take place in Brazil from June 24 to July 25, and with the time zone being more convenient for Canadian viewers in 2027 and 2031, experts predict a surge in viewership. It’s estimated that as many as 9.05 million Netflix subscribers reside in Canada.

This move by Netflix reflects its growing interest in live sports and women’s sports. The platform recently featured the much-talked-about Mike Tyson vs. Jake Paul boxing match, as well as a women’s lightweight championship bout between Katie Taylor and Amanda Serrano. Both events drew in millions of viewers, showing the high demand for women’s sports content.

Netflix is also the exclusive global provider of WWE’s WWE Raw show and has already begun broadcasting it as part of a long-term deal secured in 2024. Overall, the company is making big strides in the world of live sports and women’s sports entertainment.

FIFA’s Netflix chief content officer, Bela Bajaria, expressed excitement about bringing the FIFA Women’s World Cup to Canadian audiences, highlighting the growing interest in women’s sports. There’s even speculation that Canada might host the 2031 edition of the tournament alongside the US and Mexico, potentially featuring 48 teams for the first time in Women’s World Cup history. This expansion could further elevate the tournament’s profile and draw even more viewers to watch these amazing athletes compete on the global stage.