Amazon Ads and Roku Partner to Create Largest Authenticated CTV Footprint
If you’re a fan of streaming entertainment, chances are you’re familiar with Roku and Fire TV. These popular operating systems offer a wide range of streaming services, including household names like Disney and FOX Corporation.
Roku, known for its user-friendly interface and wide selection of channels, is a top choice for many streamers. With a simple remote and easy-to-navigate menus, Roku makes it easy to find and watch your favorite shows and movies.
On the other hand, Fire TV, which is Amazon’s streaming platform, offers a similar experience with a focus on integration with Alexa, Amazon’s virtual assistant. This means you can use voice commands to control your TV and search for content, making it a convenient option for those who already use Alexa in their daily lives.
Both Roku and Fire TV offer access to popular streaming services like Netflix, Hulu, and Amazon Prime Video. In addition, Roku users can enjoy channels like HBO, Showtime, and STARZ, while Fire TV users can access Prime Video exclusives and Amazon Channels.
Whether you prefer Roku’s simplicity or Fire TV’s integration with Alexa, both platforms offer a wide range of streaming options to keep you entertained for hours on end. So grab your remote, sit back, and enjoy all the streaming content these platforms have to offer. Happy streaming!