April 2025 Publisher Rankings for Websites, Mobile, and CTV Apps in the United States

Pixalate, a well-known platform for ad fraud protection and privacy compliance analytics, recently released their April 2025 Publisher Trust Index (PTI) for the United States. This index evaluates websites and apps across different platforms, including the Apple App Store, Google Play Store, and various Connected TV (CTV) apps.

The Publisher Trust Index is a valuable tool for assessing quality and provides monthly rankings of websites and apps, offering a transparent view of the open programmatic advertising ecosystem. Pixalate has also released PTI reports for other countries like Brazil, Canada, UK, Germany, Spain, the Netherlands, and Japan.

In the United States, some of the top performers in April 2025 included spotify.com, bbc.com, and wsj.com for websites; My Talking Angela, MLB, and theScore for the Apple App Store; Snow-AI Profile, Truecaller: Caller ID Blocker, and The Weather Channel for the Google Play Store; DirecTV, Lifetime, and HGTV GO for Amazon Fire TV; NBC Sports, Fubo, and Plex for Apple TV; ESPN, Lifetime, and Plex for Samsung Smart TV; and Hulu, Tubi, and Disney Plus for Roku.

Pixalate’s data science team analyzed over 34 billion global programmatic ad impressions, using their proprietary algorithms to assess quality factors like ad fraud, brand safety, ad density, and viewability. Their methodology covers a wide range of categories and regions worldwide.

For more detailed rankings and information, you can download the full reports from Pixalate’s website. This data-driven approach helps advertisers, publishers, and others in the digital advertising industry make informed decisions based on reliable metrics. Stay tuned for more updates from Pixalate as they continue to provide valuable insights into the digital advertising landscape.